Is there anyone who hasn’t been to a supermarket? Supermarkets, where we can find the majority of our daily needs and visit almost every other day, are an important part of our lives. Supermarkets are carefully designed to make shopping easier and more convenient for customers. There are many details in supermarkets that make the operation look organized and elegant. Let’s take a closer look at these details together…
Supermarket designs are changing every day, even if you don’t realize it. Why? The ultimate goal of supermarkets is to present their products in a beautiful way to customers and ensure that they shop comfortably and spend a lot. For this reason, interior design, shelf arrangement, and product display are of great importance.
How is a market design made?
Before starting the design, it is necessary to have architectural plans specific to the market. According to these plans, the dimensions and angles of the shelf systems will be determined. Supermarkets generally require a large and bright area where products can be displayed comfortably and easily accessible.
In addition, grouping and labeling products into various categories is also important. For example, fruits and vegetables may be in a separate section, while dairy and meat products may be in another section.
How should supermarket shelves be arranged?
The arrangement of supermarket shelves should be designed to make it easy for customers to find and purchase the products they are looking for. For this reason, similar products should be grouped together, the most popular products should be placed at the front or in the most visible places. In addition, discounted products should be displayed prominently. This way, customers can quickly and easily find the products they are looking for, and the purchasing process can be accelerated.
The most valuable area on the supermarket shelves is eye level. Therefore, supermarkets charge extra money from manufacturers for the products they place in this area. Because people generally do not look at the options above and below. Shelves that are too long to obstruct the view can make customers uncomfortable. One of the ways to improve the shopping experience in closed environments such as supermarkets is to adjust the shelf height to a level that will not disturb people. Therefore, product shelves should be at a size that will not disturb the freshness of the environment and allow people to see around. Customers are directed with these and similar details.
If you want to open or renovate a supermarket or store, you can contact us and we can plan your sales area with a free exploration.